Clark Aviation Marketing LLC
Privacy Policy
Effective 22 October 2026
Who we are
Clark Aviation Marketing LLC, a Texas limited liability company, operates this website and is responsible for the personal information collected through it. Contact: PO Box 1556, Boerne, TX 78006 · contact@clarkaviationmarketing.com.
We provide marketing services to flight schools and publish original research on how AI assistants recommend flight schools.
Where this policy applies
Our services are offered to flight schools and businesses in the United States, and this site is intended for visitors in the United States.
This policy covers personal information collected through this site: the free AI visibility check (the “check”), the audit request form, the email we send from the site, and the technical data created when you visit. Work we do under a separate written agreement has its own terms.
The standard we follow
We follow the standards of the Texas Data Privacy and Security Act voluntarily, and we offer the rights described under “Your rights” to everyone who uses the site, wherever they live and whether they act for themselves or for a business.
What we collect
When you run the check, you give us your name, your school's name and type (Part 141 or Part 61), its state and city, its website if you give it, and your email address. We do not ask for your phone number.
How the check handles this, step by step:
- When the check runs, we send the AI model the questions described below and show you the results on screen. We also store a check transcript: your school's name as you typed it, its type and location, the AI answers, the school names found in them, and the settings used. The transcript does not contain your name, email address or IP address.
- While we wait for you to confirm, we email you a confirmation link and hold your details in a pending request. The link works once and expires after 24 hours; an unconfirmed request is deleted within 24 hours. Until you confirm, we do not email your results, keep a check record or notify our team.
- When you confirm and choose “Send my results”, we email your results, notify our team and keep a check record (listed in the table below).
The revenue estimate with your results is worked out in your browser from the numbers you enter. Those numbers and the estimate are not sent to us and are not included in any email.
When you request an audit, you give us your name, your school's name, your email address, your location, your school's website if you give it, and anything you write to us.
When you tick the agreement box on either form, we record the time and which versions of our Terms of Service and this policy you agreed to. For a check, this agreement record is kept with the pending request and the check record; for the audit form, it is included in the message to our inbox.
Automatically, when you visit or use a form: your IP address and browser information, which our hosting provider records in its logs and which Cloudflare receives to tell people from bots; a one-way keyed hash of your IP address, used to count requests for rate limiting (we never store your IP address for this); and a one-way keyed hash of your email address, used to limit confirmation emails to one per address per hour and three per 24 hours.
When you unsubscribe, we keep a one-way keyed hash of your email address on our opt-out list so we do not email you again. The list holds hashes, not addresses.
When you ask us to delete your data, we keep a minimal record of the request: the date, a hash of your email address and how many items were deleted.
We do not collect sensitive information such as racial or ethnic origin, religious beliefs, health information, sexual orientation, citizenship or immigration status, genetic or biometric data, or precise geolocation. Please do not include it in messages to us.
School names in AI answers. Our research and the check record what AI models say, and those answers can name real flight schools and, occasionally, people. We do not ask the AI model about individuals. If you think a mention of you or your school is wrong or unwanted, email contact@clarkaviationmarketing.com and we will review it.
Why we use it
- To run the check and deliver your results: to run the questions, find your school in the answers, show you the results, confirm that the email address belongs to the person asking, and then email the results.
- To reply to you and follow up: to answer your message or audit request, and to send follow-up email about our services to people who used the check or contacted us and have not opted out.
- To keep a record of how each result was produced, so any number we report can be traced to the AI answer behind it.
- To protect the site: to block bots, enforce rate limits and investigate abuse.
- To operate and fix the site, comply with the law and enforce our Terms of Service.
What we send to the AI model
The check sends questions to Anthropic's API (currently the Claude Sonnet 4.6 model): 10 questions, each asked three times. The questions are built only from the school type and the city or state you choose. We never send your name, email address, IP address or your school's name to the AI model. We look for your school's name in the answers on our own servers.
Selling and sharing
We do not sell personal information, and we do not share it for cross-context behavioral advertising. We don't use advertising cookies, analytics trackers or tracking pixels.
We may disclose personal information when the law requires it, to protect our rights or the safety of others, or to a buyer or successor if our business is sold or reorganized, subject to this policy.
Do Not Track
Because we don't track visitors across websites, our site works the same whether or not your browser sends a Do Not Track or Global Privacy Control signal. We don't allow third parties to collect information about your activity on our site for advertising on other websites.
Service providers
- Vercel: hosting and file storage (including check transcripts and hosting logs).
- Upstash: database (pending requests, check records, rate-limit counters and the opt-out list).
- Resend: email delivery.
- Cloudflare: bot protection on our forms, and the map files our market map loads (Cloudflare R2).
- Anthropic: AI processing of the check's questions. It receives the question text only, with no name, email or IP address.
Each provides its service to us under its own terms and data-processing commitments and uses your information only to provide that service.
How long we keep information
| What we hold | How long |
|---|---|
| Pending check request awaiting your confirmation: the details you entered (name, school, school type, state, city, website, email), your results and your agreement recordUpstash | Until you confirm, and never more than 24 hours; the confirmation link expires at the same time. Deleted at once if the confirmation email could not be sent. |
| Check record, created only after you confirm: your name, school, school type, state, city, website (if given), email, how many answers named your school out of the total, the other schools named, the date and time, a run identifier and your agreement recordUpstash | 12 months from confirmation, then deleted automatically. |
| Index that lets us find your check records by a one-way hash of your email address (it holds run identifiers only)Upstash | 12 months from your most recent confirmed check, then deleted automatically. |
| Check records stored in our earlier format, before the email confirmation step was introduced (these may include a phone number, if one was given)Upstash | 12 months from the check; a daily job deletes older entries. |
| Check transcript, for every check whether or not it is confirmed: your school's name as typed, school type, state and city, the AI answers, the school names found in them, and the settings used. No name, email or IP addressVercel Blob (private) | Deleted automatically 180 days after the day of the check (a daily job). No archive copy is kept. |
| Transcripts waiting to be stored, if our file storage is briefly unavailable (transcripts only, no contact details)Upstash | Until stored; anything waiting longer than 7 days is discarded. |
| Limits on confirmation emails, keyed by a one-way hash of the email addressUpstash | 1 hour and 24 hours. |
| Rate-limit counters, keyed by a one-way keyed hash of your IP address (never the IP address itself)Upstash | 1 hour (contact form and confirmation page) or 24 hours (the check). |
| Daily counts of checks requested and confirmed, by state, city and school type only (no personal information)Upstash | 8 days. |
| Opt-out list: one-way hashes of the email addresses of people who unsubscribedUpstash | As long as needed to honor the opt-out. |
| Record of deletion requests we carried out: the date, a one-way hash of the email address and how many items were deleted (hashed identifiers only)Upstash | 24 months, then deleted automatically. |
| Contact-form messages, and our team's notifications about confirmed checksOur email inbox (delivered by Resend; not stored on the site) | As long as needed to respond and for our business records. |
| Delivery records of the emails we sendResend | Our email provider keeps delivery records under its own retention policy. |
| Hosting logs, which may include your IP address and browser informationVercel | About 30 days. |
If you ask us to delete your data, we remove your check records and the transcripts linked to them, including any transcript still waiting to be stored. A pending, unconfirmed request cannot be looked up by email address; it is deleted automatically within 24 hours. If you also ask us to stop emailing you, we add the hash of your address to the opt-out list.
Your rights
You may ask us to:
- confirm whether we process your personal information, and give you access to it;
- correct inaccurate personal information;
- delete personal information you gave us or that we hold about you;
- give you a copy of the personal information you gave us, in a portable and readily usable format;
- opt out of the sale of personal information, targeted advertising, or profiling that produces legal or similarly significant effects. We do none of these, but you may still ask, and we will record the request.
How to ask. Email contact@clarkaviationmarketing.com with the subject “Privacy request”, or write to Clark Aviation Marketing LLC, PO Box 1556, Boerne, TX 78006. Tell us what you want us to do and the email address you used on the site. You do not need an account.
Verifying it is you. We will ask you to confirm the request from the email address we hold, or for other information reasonably needed to confirm it is you. An authorized agent may make an opt-out request for you; we will take reasonable steps to verify your identity and the agent's authority.
Our response. We respond without undue delay and within 45 days. If we reasonably need more time, we may extend this once by another 45 days and will tell you why within the first 45 days. Requests are free at least twice a year.
Appeals. If we decline your request, you may appeal by replying to our decision or emailing contact@clarkaviationmarketing.com with the subject “Privacy appeal”. We will tell you in writing what we did or did not do, and why, within 60 days of receiving your appeal. If we deny your appeal, you may contact the Texas Attorney General at texasattorneygeneral.gov.
We will not discriminate against you for exercising these rights.
Cookies
Our own code sets no cookies, and our fonts are served from our own domain. Cloudflare's bot protection runs when you use a form and may set or read strictly necessary cookies or browser storage to do its job, and our host may do the same for security and delivery. Because only strictly necessary technologies are used, we do not show a cookie banner. Blocking cookies in your browser may stop the forms from working.
Email from us
- Confirmation email: when you request a check, we send one email with a link to confirm your address. It contains no results and does not repeat the school name. We send at most one per address per hour and three per 24 hours.
- Results email: sent only after you confirm. It includes our postal address and an unsubscribe link.
- Follow-up email: we may send follow-up email about our services to people who used the check or contacted us. Every such email identifies us, includes our postal address and has an unsubscribe link, and goes only to addresses that have not opted out.
- Unsubscribing: use the unsubscribe link in any email (email programs that support one-click unsubscribe show their own button), reply “unsubscribe”, or email contact@clarkaviationmarketing.com. Unsubscribe links carry only a hash of your address and a signature, never the address itself. Opt-outs through the link take effect immediately; others we honor within 3 calendar days. We never sell or transfer the opt-out list, except to a service provider that uses it only to stop email to you.
- If you opted out and later request a check: to protect your privacy, the site never reveals whether an address has opted out. It shows the usual “check your inbox” message, but no email is sent. If you want results after opting out, email contact@clarkaviationmarketing.com.
Security
We use reasonable safeguards for the information we hold, including encrypted connections, private storage for transcripts, keyed one-way hashing of IP addresses and opted-out email addresses, single-use expiring confirmation links, masking of email addresses in our operational logs, limited access, and email confirmation before results are sent or a check record is kept. No system is completely secure. If a breach affecting your personal information occurs, we will notify you and the authorities as the law requires.
Children
This site is not directed to children under 13, and we don't knowingly collect their personal information.
Changes
We'll post any changes on this page with a new effective date.
Contact
Clark Aviation Marketing LLC, PO Box 1556, Boerne, TX 78006 · contact@clarkaviationmarketing.com